VOICE
A consistent voice brings to life the best of who we are, makes us memorable, and creates a meaningful connection.
Smart/Insightful • Use data points
Empowering • Use language that is inspiring and motivating
Optimistic • Look ahead to goals and areas of growth
Direct • Include clear calls to action
Inclusive • Use language that is authentic and represents our diverse community
www.newvisions.org/MarComm
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