3 SPOT ON CLUES YOU'RE WORKING WITH (AND SPENDING YOUR HARD-EARNED MONEY ON) A BUSINESS YOU CAN TRUST
CLIENT REVIEWS
We’re all looking for great customer service and companies that stand behind their products and service, no matter what we’re looking for: a new bank, a phone, a car, a doctor, a restaurant, or a house. For anything significant, we need to trust the people we’re getting it from. Like a lot of things in life, there are three major clues on whether or not you can trust a business. AUTHORITY Are they experts who can solve your problem? If so, they probably have higher distinctions than the rest of the industry with advanced certifications, client service awards, and publications. They aren’t afraid to explain things in their world to you. EMPATHY Do they understand what you and your family need or are going through — do they get it? How do they talk to you on the phone? How do they treat you when you call or email? Do they try to help you, or do they just want to make a sale? SOCIAL PROOF How many other people trust them is another great indicator. What do people who’ve been in your situation say about this person, this company, or this service?
2 • DONAHOEKEARNEY.COM
Published by Newsletter Pro • www.NewsletterPro.com
Made with FlippingBook - Online magazine maker