sures that communities maintain valu- able environmental assets. Haehnel also shared that when you simply remove a large number of trees, you’re eliminating a custom- er. Preserving trees, when possible, gains your company long-term clients with future opportunities for pruning, fertilizing, etc. “This is one thing that’s really bol- stered our reputation over the years,” he added. “Our quality of work, word of mouth, and standing behind our work.” At Wonderland, quality is reinforced by continuous training and a culture of ex- cellence. Golan shared how their staff use both volunteer days and client proj- ects as opportunities for safety training and employee development. “Through our quality of work, we per- form tree care and, more importantly, tree preservation at a very high level — and very detailed,” Golan said. “We can protect trees that some may have said needed to be removed, but we can manage that risk safely and keep those trees alive. Our clients can enjoy the shade and the wildlife benefits of those trees, but we also maintain the safety level for those enjoying it.”
Wonderland Tree Care’s Annual Christmas Tree Chipper Event turned 50 trees into fresh mulch thereby helping the community recycle and give back to the environment.
quality services preserve landscapes, protect property, and sustain long-term relationships with clients and the com- munity. According to Haehnel, Tree Care Part- ners often encourages preservation on job sites rather than unnecessary tree removals, since this benefits both cli- ents and communities. When a compa- ny can offer the preservation route, it saves the client money, preserves their property’s character and value, and en-
For growing tree care companies who want to start implementing communi- ty outreach initiatives, Golan recom- mends connecting with companies or organizations among your ideal clien- tele. Partnering with nonprofits relat- ed to parks, environmentally-focused organizations, business groups, and networking groups can promote your company and help you to possibly see eventual dividends from your efforts. However, he emphasized that out- reach efforts don’t necessarily have to include large cash donations or costly initiatives at the start. “A lot of these don’t take a big cash investment to make a big impact with these groups,” Golan explained. “A lot of them just need help with physical work, on a committee, or they need help getting some event off the ground, whether it be donating half a day of work or even just some consulting ser- vices.” QUALITY AS LEGACY While direct outreach initiatives strengthen community ties, everyday commitment to quality work may be one of the most enduring ways tree care companies can pay it forward. Our
Stanley Tree Service helped the Kinney Azalea Gardens in South Kingstown remove hazardous trees affected by invasive pests. The wood from these trees was repurposed to create art installations in the gardens.
12 | Fall 2025 ArborTIMES ™
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