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SEI Laser Industrial Manufacturing | EMEA S SAP Sales Cloud | SAP Service Cloud SAP ERP

Industrial Manufacturing

Started 40 years ago in Italy, SEI Laser designs and produces cutting and marking machines based on laser technology. “For every industrial application, there is a possible laser application.”

Single Database For commercial and technical information Easily Integrated With the SAP ERP system Automatic Tickets Without having to contact post-sales service

Headquarters Italy

Products Laser technology

seilaser.de Web Site

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Business Challenges • Required a product that could be easily integrated with the SAP ERP system • Predictively manage what will happen in the future • Offer the best support and prompt answers Customer Benefits • Technicians can now get information on each project even if they did not participate in the development, installation, or problem analysis • Technicians can easily update on the situation and gather experience from each other’s work • Everything is centralized, corporate knowledge is shared, and there is no personal property of a single person

“Because we already had SAP ERP, we chose the SAP Sales and Service Cloud solution, so that we could have all functionalities, flows and processes as integrated with the ERP as possible. By using SAP CRM we have a single storage, where we can register all information and all revisions made by our various offers.”

Ettore Fustinoni President SEI Laser

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