She was one of the top students on that campus in Chicago and represented UJ in that perspective. She holds a Bachelor’s degree in Strategic Communication in Marketing and Corporate Communications focused on Strategy and Communications from UJ and was part of the Loeries Youth Committee 2023. Maharajh has an Instagram page called My Indaba, which looks to increase consciousness around mental health disorders to different audiences. “We got people to share their stories anonymously and I shared my story of living with dyslexia because I believe you need to lead by example. I struggled in school and I never in my life thought I’d be able to do my degrees and get to where I am being dyslexic,” she said. She said she always believed that she had to work harder than her peers and put in more effort. Maharajh started working at Wunderman Thompson as an intern in 2021 and she quickly realised that one has to prove oneself in everything one does. She moved up the ranks. She is currently a Brand Strategist at VML Global, which is the biggest agency on the continent. On her advice to students who aspire to enter the advertising and marketing industry, Maharajh said to stay on track and never to lose focus. “The path may be challenging but don’t lose faith and courage to pursue your dreams. You are destined for greatness beyond your wildest imagination.”
Pictures from the top: Payal Maharajh at Graduation In time Square, New York, USA Appointed to the Loeries youth committee At the New Generation Social and Digital Media awards
ALUMNI IMPUMELELO 13
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