Board Converting News, March 14, 2022

Box Genie Installs Highcon Digital Converting System


Kansas City, Missouri based Box Genie, an on-demand e-commerce platform for corrugated packaging, has be- gun full production on the Highcon Euclid 5C digital con- verting system. The Euclid is installed at the Box Genie’s facility to support a complete digital workflow from print to finished product. After less than two weeks following installation, Box Genie has already started full production. Box Genie, founded by a third-generation family-owned packaging manufacturer, began production in 2021 as an e-commerce packaging provider specializing in corrugat- ed packaging for small to medium size businesses. The company specializes in custom mailer boxes of varying shapes, colors, sizes and designs. Box Genie chose the Highcon for its ability to reduce tooling costs and shorten lead times without sacrificing quality. “Box Genie was particularly interested in shortening lead-times to better serve small-to mid-size orders and meet our customers’ needs for custom boxes,” said James Beard, COO, Box Genie. “Highcon digital finishing allows us to increase throughput and cutting capacity as well as the ability to run custom boxes and displays and gang mul- tiple jobs to improve efficiency.” In addition to expanding its capacity, Beard said that Box Genie expects to be able to go after new business as a result of the purchase. “We bought the Highcon be- cause we wanted more capacity and shorter lead times. We were pleased with the Highcon installation process and the dedicated onboard and training staff.”


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Shorr Packaging Names Jones Chief Human Resources Officer

Aurora, Illinois based Shorr Packaging announced Rekha Jones as the organization’s Chief Human Resources Offi-

cer, effective immediately. In her new role, Rekha will oversee all elements of the company’s people strategy in furtherance of the company’s mis- sion to establish Shorr Packaging Corp. as the premium provider of packaging supplies, systems, and support in the markets Shorr serves.

Rekha Jones

She will also engage across the business to support Shorr as the employer of choice across the ever-growing supply chain industry. “Rekha is the senior leader to help us accelerate the building of our already energized and high-performing team,” said Rob Onorato, CEO of Shorr Packaging. “She has proven herself a strategic and dynamic leader who understands the unique needs and challenges of supply chain organizations and leads with her expertise and val- ues. We are thrilled to have her on board.”


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March 14, 2022

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