How AG1 Became a $1 Billion Business
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Eventually, with enough attention, your company may be linked to a “best of city” list or an industry-related article from a bigger website, such as Forbes or BuzzFeed. This is insanely good for your SEO ranking, because if a big, widely trusted website decides to link to you, Google will decide to trust you more than ever. Although it may take years for a consistent high-quality technical SEO strategy to pay off in full, you’ll never regret the exposure stability it’ll give you for many more years to come. But Wait … Don’t Make These Fatal Technical SEOMistakes It’s impossible to list every single flaw that can occur in your SEO within this article, but there are numerous common, yet fatal, technical mistakes that can happen. If you make these mistakes, you often cut down your SEO success in ways that majorly limit your growth. • First, optimize your website for mobile devices. StatCounter reports that in 2020, 55% of all worldwide online traffic came from mobile. You could have the most beautiful website in the world, but if your site is confusing to navigate on a mobile device (or even crashes instead of loading), then fewer and fewer people are going to try. In other words, your brand won’t have a chance to speak for itself. • Second, audit your website speed regularly. Everyone knows you see a roommate’s true nature when the internet goes down. Slow websites are no exception — they make everyone grumpy. From reducing the amount of data on your pages to choosing a different website host, there are so many factors that influence why your site may not be loading fast enough. Thankfully, Google has released mobile- friendly tests to help you optimize your mobile website. You can choose what strategies make the most sense for your website and business. • Third, include an SSL certificate on your website . Not only does an SSL (secure sockets layer) certificate provide extra security for visitors, but it also confirms identities and improves customer trust. By purchasing an SSL certificate, you will not only improve your SEO ranking, but you’ll also appear even more legitimate and responsive to customers. • Lastly, don’t forget to submit a site map to search engines. It’s basically a “table of contents” for your website that’s easy to create, and critical for search engines to find and index your website. Site maps aren’t difficult to create — if you use WordPress as your content management system, for example, you can easily find plug-ins that will create a site map for you. Now, you know everything you need to know about the importance of a great technical SEO strategy. If you don’t take it seriously, it’s likely your digital marketing strategy will miss its long-term goals. With our world turning progressively more digital, it’s time to take your SEO to the next level.
Wellness brands are a dime a dozen, but few have the success of those like Nike or Gatorade. A New Zealand-based company just might be changing that. Athletic Greens was founded in 2010 with the idea that one scoop of its product could provide users with essential nutrients they need for energy, immunity, gut health, and functionality. It claims to be on the cutting edge of nutritional science, sourcing the “highest quality ingredients” and continually improving its formula to optimize people’s health benefits. In fact, its protein shake-like product is in its 50th iteration! However, that’s not what makes Athletic Greens — now known as AG1 — so impressive. No, it’s the massive growth the company has made by being willing to try out some simple pivots.
We all know time is money. The good news is that many businesses understand that entrepreneurs are experts in making every dollar count. What if you could get, as of February 2022, highly accurate, effective tools for time tracking, cost tracking, time sheets, and task planning for only $35 a month — for up to 10 users? This is where Tempo comes in. Your subscription is completely customizable, meaning it can be cheaper depending on which tools you include. Let’s break down each of Tempo’s tools so you can decide which are best for you. Time Sheets Automated time tracking allows you to easily track billable time, which produces reliable data for reporting, invoicing, and accounting. With Google and Microsoft calendar integrations, Tempo’s tool for time sheets creates automated suggestions that make it easy to fill out time sheets. From there, you can
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