Powering Real Estate White Paper - FINAL

REAL ESTATE PORTAL

Top Real Estate Disrupters: Offerpad Disrupting the Disrupter

Zillow bought its first home in May.

The online real estate giant’s plain-vanilla purchase of a four-bedroom, three-bathroom home in Chandler, Arizona, for $410,000 is bursting with symbolism for the one-time real estate disrupter, itself now reacting to a new wave of disruption in the real estate industry.

The rapid ascent of so-called iBuyers over the past five years has forced Zillow to pivot from a core value its CEO proudly adhered to as recently as three years go.

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