Powering Real Estate White Paper - FINAL

INSTITUTIONAL INVESTOR

Top Real Estate Disrupters: Roofstock Disrupting Single Family Rentals

Top real estate disrupter Roofstock was formed when hedge-fund thinking collided with the often-inefficient single family real estate market in the wake of the Great Recession.

In 2009 firms like Blackstone, Starwood Capital Group, Colony Financial and American Homes for Rent each began purchasing tens of thousands of single family homes to hold as rentals — lured by discounted foreclosure properties and plummeting homeownership rates that foreshadowed a strong rental market in the years ahead.

Inefficiencies in the real estate marketplace grated against the data-driven culture of many involved in this massive shift in residential real estate ownership, including Roofstock’s Beasley,

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