Cheltenham Sponsorship Brochure

OUR AUDIENCE 262,000+ ATTENDEES AT THE FESTIVAL ™ OVER 470,000 RACEGOERS PER ANNUM

YOUNGER THAN UK AVERAGE POPULATION

JOCKEY CLUB % UK AVERAGE %

16-24 YRS

25-34 YRS

35-44 YRS

45-59 YRS

5

15

25

35

0

10

20

30

40

% FEMALE FANS

CRICKET

RUGBY

FOOTBALL

RACING

5

15

25

35

0

10

20

30

40

CONTEMPORARY TASTES AND LIFESTYLES

TRAVEL

TECHNOLOGY

FASHION

ENVIRONMENT ISSUES

CELEBRITY

ATTENDING MUSIC CONCERTS

ART/ART GALLERIES

0 10 20 30 40 50 60 70 80 90 100

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