THE 2026 GENETIC INVE$TMENT BULL SALE THE 2026 GENETIC INVE$TMENT BULL SALE As we welcome a new year of opportunity and growth, we are honored to bring together breeders, cattlemen, and industry partners for an event designed to elevate herds through proven performance, intentional breeding, and long-term genetic return. This sale was created with one purpose in mind: to offer bulls backed by measurable value—genetics that strengthen programs, enhance predictability, and position buyers for sustainable success in a rapidly advancing cattle industry. As the beef industry continues to evolve through data-driven selection and demand for efficient, high-value cattle, the Beefmaster breed stands at the forefront of maternal excellence, adaptability, and profitability. The bulls offered represent decades of disciplined breeding, emphasizing traits that drive real-world performance. We are proud to present this lineup and invite you to invest in genetics that not only improve your operation today, but lay the foundation for continued growth and competitiveness in the years ahead.
Trey Scherer & the Genetic Investment Team
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