STRATEGY
RESOURCES
does not need to be complicated. Pick a submarket of your area and then pick one property type. Try to devise a set of criteria that produces 20-40 available proper- ties. Record those key variables in your spreadsheet and start to learn your market by reviewing that criteria every day for 60 days. By doing this you are learning and building muscle memory. Over time, you will be- come knowledgeable about your local submarket and that property type and you can expand your focus. This consistent execution allows you to start to understand the key question in real estate investing: what is a Bad, Average, Good and Great Deal? NO. 3 NETWORKING OUTLETS Evaluate and expand your network. Real estate invest- ing is a people business and the more people you meet the more deal flow and helpful referrals that will come your direction. Attend meetups and introduce yourself to the attendees as you are all there because you want to learn and network. Try and meet at least one new person a week in your market. You can do this easily today via social media and other online forums where investors can introduce themselves. NO. 4 OTHERS' EXPERIENCE WITHIN YOUR NICHE Lastly, try and avoid the shiny object problem that often catches all of us, especially new investors, at one point. Real estate investing offers so many options and great stories of success that one can get lost and make no progress. Once you know what kind of investor you want to be (Wholesaler, Flipper, Buy and Hold, Note, etc.) then find people to follow on YouTube who offer their experience on your chosen topic. For example, I am a Buy and Hold guy and thus I would only get distract- ed by all the great stories and large checks posted by Wholesalers if I were not mindful of my focused niche. In the end, the resources that are most important to new investors are not hard to find or to practice, and they are absolutely free. Your nerves will subside when armed with the appropriate resources. •
Four Focus Points
KEY RESOURCES TO HELP NEW INVESTORS FROM BEING NERVOUS.
by Michael Zuber
W
hen you are a new investor staring at an offer on an investment property, you are going to be nervous. You are looking at making a significant commitment in both time and money on something that does not have any guarantees. If you are like most people, it is in those mo- ments that you start to think about everything that could go wrong. The following resources can help you make the leap and sign on the dotted line with confidence. NO. 1 A SUPPORT SYSTEM The first resource often overlooked by new investors in their race to learn and explore is perhaps the most important. Make sure your partner is ready to sup-
port you in this journey as it will have many twists and turns. Having a supporting family unit means everyone is on board and you are working toward a joint future and you will take the good and the bad as you look to accomplish bigger and better things. As with any ven- ture or investment, there are no guarantees. Surround yourself with family or other trustworthy people to support you as you pick yourself up and move on from any bad days in the business. NO. 2 GOOD RECORD-KEEPING The next resource is simply access to available properties and an Excel spreadsheet. The spreadsheet
Michael Zuber worked in the Silicon Valley since graduating from Santa Clara University 20+ years ago. After wasting time and money in his 20s, he began investing buy and hold rental properties and never looked back. Michael grew his rental property portfolio
from a single rental house to financial freedom in 15 years. Now that he no longer has a day job, he shares his story via his self-published book and YouTube Channel, both called One Rental at a Time.
58 | think realty magazine :: september / october 2019
thinkrealty . com | 59
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