OUR PILLARS THE BENVOLEO PHILOSOPHY IS BASED ON THREE MAIN PILLARS, EACH OF WHICH TRANSLATES INTO CONCRETE SUSTAINABLE ACTIONS.
01 TRADITION AND INNOVATION
Tradition and innovation have always been a distinguishing factor for ALFAPARF Milano. To meet the increasingly challenging demands of today’s consumers, we have taken our know-how to the next level by embracing the world of green chemistry in Benvoleo. BENVOLEO’S CHOICES › Hyperfermentation › Local sourcing › Natural origin ingredients, clean & vegan › Biodegradability › Water-saving approach › Fragrances of natural origin We have paid special attention to our packaging choices ensuring we reduce environmental impact. BENVOLEO’S CHOICES › Recycled and recyclable packaging › “Zero-impact” packaging › FSC recycled cardboard packaging We decided to act not only sustainably, but also in a totally democratic and transparent way. We want to make our customers an active part of our community, explaining our choices to them and inviting them to adopt them. BENVOLEO’S CHOICES › Sustainable energy
02 PACKAGING WITH REDUCED ENVIRONMENTAL IMPACT
03 DEMOCRATIC AND TRANSPARENT ACTION
› Clear labelling › Brand activism
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