The Key for Desire: As you desire a better life for yourself and your family.
The Key for Passion: This one is what gets you out of bed every day and excites the flame within.
The Key for Hope: When your first attempts fail but you keep going and hope for a better day tomorrow. The Key for Overcoming Obstacles: This one helps you hurdle through the early, mid, and late obstacles that every entrepreneur faces and must overcome. Each entrepreneur’s keychain will look a bit different but those keys guide both the business and the person throughout their entire journey. Some keychains start small, with only Hope, Passion, and a Prayer dangling from a thin
loop while other people bring years and years of experience to the table, their heavy keychains wrought with opportunities and keys that are bent, chipped, damaged, and fraying. It is all these keys together that create an entrepreneur and these keys that help you through each door of your journey. The problem is that many people lose sight of their keys along the way. As their keychain grows, finding that first key for Hope or that tiny one for Faith sometimes becomes harder. Those keys get overshadowed by some of the bigger ones and eventually, it all becomes a big jumble, hard to sift through, and impossible to unlock the door you’ve been waiting outside of. The door for the next opportunity. And this is often when entrepreneurs stop having fun.
SPOTLIGHT MAGAZINE ON BUSINESS MAGAZINE • VOL 24 ISSUE 3 97
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