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The market has shifted toward beam blades. You should, too.
17 % 2015
33 % 2016
The revenue stream starts with beam. Today, the U.S. wiper blade market by category is: 54% Beam blade 33% Conventional blade 9% Hybrid blade
Beam blade sales -vs- Conventional blade sales
25 % 2015
24 % 2016
86 %
of new vehicles come with beam blades.
You can upgrade to a beam blade but NEVER replace an original factory beam blade with a conventional style blade.
Anatomy of a Beam Blade
SWIFT ® Easy Connection Technology
VorTec ® aerofoil converts wind force for maximum windshield contact
Robust superstructure for durable all-weather performance
Memory Curve Steel ® beam
HighGlide ® treated rubber element for a smoother, quieter wipe
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