2023 MADD California Teen Influencer Group Sponsorship Pack…

ABOUT THE MADD

TEEN INFLUENCER GROUP

MADD’s mission is to end drunk driving, help fight drugged driving, support the victims of

these violent crimes, and prevent underage drinking. The MADD Teen Influencer Group,

established in 2017, is an element of our underage drinking prevention programs that

creates a mutually beneficial relationship between program staff and youth in the local

communities they serve. The purpose of the Group is to provide leadership development

for teens by training them to be peer-to-peer educators. These teens provide MADD with

the youth perspective and use their voice to educate the public. They commit to take a

personal stand against drinking alcohol or consuming drugs before age 21 and riding

with someone who is impaired. Through planning and implementing fun activities and

environmental strategies in their community and schools, these teens develop valuable

skills and promote health and safety. The group participates in MADD’s signature events

which helps keep our work relevant to the next generation it serves. By reducing and

then eliminating underage drinking, these teens will help MADD end drunk driving.

OUR IMPACT SINCE 2017

150 Youth - Led Campaigns & Forums

36+ Teen Influencers

76 Peer - to - Peer Presentations

48,600+ Community

7 Annual Teen Influencer Summits

3 Annual Teen Influencer Institutes

Members Reached

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