What Makes an 82-Year-Old Business Book Relevant? A Great Book to Kick Off the New Year
I get that claiming a book might change your life is a tall order, but after reading this classic, you’ll likely tell me I’m right — something I’ll never tire of hearing! Even though it was originally published 82 years ago, Dale Carnegie’s book “How to Win Friends and Influence People” is still recommended by everyone who comes across it. To this day, it still stands as one of the best-selling books of all time. How has it remained relevant in a massively different, technologically advanced world? Fundamentally, Carnegie’s book focuses on us: humans who evolve but whose basic needs just don’t change much. We all need to feel valued, appreciated, and respected, and when it comes to business, showing a genuine interest in a colleague or associate goes a long way toward building a lasting relationship — something we all know is key to converting leads into sales. With a message based on relationships, Carnegie’s book hasn’t grown stale with time. Here are three of his suggestions that you can implement today. Be Authentic Carnegie’s methods for winning people over are, at their core, about authenticity. “Show a genuine interest in others,” he instructs. “Give honest and sincere appreciation,” and “be a
good listener.” Adopt this advice by paying extra attention when a client introduces themselves. A person’s name is important, because, according to Carnegie, it may be “the sweetest and most important sound in any language” to that individual. Make Simple Goals Carnegie’s ideas are revolutionary because they are simple and easy to do. For example, his first principle is plainly, “Be nice,” which is necessary and will always be important regardless of the business you’re in. Then, in the chapter entitled, “Six Ways to Make People Like You,” Carnegie’s suggestion is similarly straightforward: “Smile.” We’ve all read science on the psychological effects of smiling, but it’s still too easy to forget this simple gesture. Be Honest Be transparent with partners and clients, and as Carnegie suggests, be quick to admit when you’re wrong. When it comes to conflict, being right won’t win you anything; it’s better to avoid that lose- lose scenario and listen to your associate’s point of view, instead. Respect their opinions. Set up 2019 for success by implementing Carnegie’s timeless, genuine advice, and see the results for yourself!
30-MINUTE CAULIFLOWER SOUP
Inspired by Good Housekeeping
INGREDIENTS
• 1 small head cauliflower (about 2 pounds), cored and sliced • 1 leek, chopped • 1 medium onion, chopped • 2 cloves garlic, finely chopped • 4 cups low-sodium chicken broth or vegetable broth
• 1/2 cup heavy cream • 1 tablespoon unsalted butter • 1 tablespoon extra-virgin olive oil • Salt and pepper, to taste
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DIRECTIONS
Snowflake Snowman Snowstorm Tradition
1. In a large pot over medium heat, melt butter into warm oil. Add onion and leek, season with salt and pepper, and cook until tender, about 10–12 minutes. 2. Stir in garlic and cook for 1 minute. Add cauliflower, broth, and cream. Simmer until cauliflower is tender, about 15 minutes. 3. Using a blender, purée in batches until smooth. 4. Top servings with a drizzle of olive oil and a pinch of pepper.
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