Leading Market Indicators Summary

ADVISORMONTHLYSURVEY

Published February2025

leading m arketindicators. A significantm ajority(78%)ofadvisorsreported increased open housetraficin Januaryand 44% indicated thatthenum berofofersperlisting increased.In thepre-salem arket,80% ofadvisorssaw flatsalescentretraficm onth-over-m onth.Thatsaid,developersrem ained engaged w ith m ore than 70% ofadvisorsindicating thatthevalueand prevalanceofincentivesincreased.O veral,two thirdsofadvisorssaw m arketm om entum increasein January.Both buyerand selerparticipation rem ained situational,and am ajority ofadvisors(78% )said buyerpriceexpectationsw ererealistic.They w ere split50/50 on w hetherornotselerpriceexpectationsw ererealistic.

num berofof fers overasking

tim ebetw een listing and receivingǡrstof fer

resale m arket

open housetraf f i c

of fersperlisting

Inthem ostrecentm onth,com paredtothe previousm onth,thenum berof showings/volum eofopenhousetrachas:  VERSUSLASTMONTH

Thetim ebetwe nlistingapropertyforsale and receivingtherstoerofpurchase has:  VERSUSLASTMONTH

Thenum berofoersorsoldpricesthatare overaskinghas:  VERSUSLASTMONTH

JANUARY2025

Thenum berofoersperlistinghas:

 VERSUSLASTMONTH



STEADY

prevalanceof incentives

typesofincentives on offer

pre-salem arket

salescentretraf f i c

valueofincentives

Thenum berofclientvisitstonon-rennie presentation/salescentreshas:  VERSUSLASTMONTH

Theprevalenceofincentives(altypes, includingrealtor)has:  VERSUSLASTMONTH

Thevalueofincentives(altypes,including realtor)has:  VERSUSLASTMONTH

Thetypesofincentivescurentlyonoer include:

JANUARY2025



Realtorincentives

MOSTPREVALENT

STEADY

overal m arket momentum

m arketm om entum

lead generation

buyerparticipation

selerparticipation

Theam ountofm arketing/lead generation you’redoinghas:  VERSUSLASTMONTH

Broadly-speaking,whyareyourbuyers participatingintoday’sm arket?

Broadly-speaking,whyareyourselers participatingintoday’sm arket?

JANUARY2025

Marketm om entum is:

 VERSUSLASTMONTH

 UP

Situational

Situational

MOSTPREVALENT

MOSTPREVALENT

market expectations

buyerprice expectations

selerprice expectations

buyerurgency

selerurgency

How hasyourbuyingclients'senseof urgencytotransactchanged?  VERSUSLASTMONTH

How hasyourselingclients'senseof urgencytotransactchanged?  VERSUSLASTMONTH

Areyourbuyers'priceexpectations realistic?

Areyourselers'priceexpectations realistic?  UNREALISTIC

JANUARY2025

 REALISTIC



STEADY

Theinform ationsetoutherein(the“Inform ation”)isintended forinform ationalpurposesonly.ren iehasnotveried theinform ationand doesnotrepresent,warantorguarante theac uracy,corectnes and com pletenes oftheinform ation. renniedoesnotas um eanyresponsibiltyorliabiltyofanykind inconnectionwiththeinform ationand therecipient’srelianceupontheinform ation.Therecipientoftheinform ationshould takestepsastherecipientm ayde m neces aryto verifytheinform ationpriortoplacinganyrelianceupontheinform ation.Theinform ationm aychangeanytim ewithoutnoticeorobligationtotherecipientfrom rennie. ■

Page 1

Made with FlippingBook - professional solution for displaying marketing and sales documents online