Marketing Activations
BATEEL DHIBS
PHASE 3: Strategic Collaboration
Competitions
Features
Influencer Content
By sending out gift hampers to regional influencer, we can partner with them to create authentic content featuring the dhibs and our Cafe Bateel dishes
Collaborate with publications to promote the product online through feature content. Target relevant English and Arabic food/lifestyle titles
Launch various competitions on our own pages and partner pages. These competitions can range from social media, online magazine competition as well as on the influencer’s own channels A gift hamper will be given as a prize (highlighting the dhibs) with key message and execution maintained at a premium brand positioning
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