Trend Technicalities
45%
Antidote
60 or older
31%
21%
Globally, 49% of consumers are more likely to purchase from brands that offer a sense of joy, and 45% said that they would engage with those that pleasantly surprise them.
For adolescents and adults play is an antidote to stress and a foundation for wellness.When we have playful experiences, we are improving our brains and our lives. Source: National Institute For Play
Invest in and design stability features in your products. By 2030, one in six people globally will be 60 or older.
Organizations with formal employee recognition programs have 31% less voluntary turnover than organizations that
Use the educational potential of gaming to captivate children. Considering that Gen Alphas spend21% of their leisure time gaming globally.
don't have any program at all.
Source: VML
Source: Quantum Workplace
Source: World Health Organization
Source: ABI Games
5
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