10/10/2022
AEC LEAD
Step 2. Clear goals.
10/07/2022
2022 SEAoT State Conference
27
27
AEC LEAD
DIGITAL MARKETING STRATEGY // PART 2: CLEAR GOALS //
WHY
Why is this opportunity important?
WHAT
What do we want to accomplish?
WHEN
When do we want to achieve this?
HOW
How do we define success?
WHO
Who do we need to engage to achieve this?
10/07/2022
2022 SEAoT State Conference
28
28
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