Fleet Hill, Finchampstead - £2,250,000 (Early year equestrian property sale with video marketing)
Many equestrian property owners would consider a property sale in February risky, especially because the condition of paddocks are not looking their best after a winter of use by horses. However, we encouraged the owners of this property to go to the market early because we felt the demand for country property was good and the supply / demand relationship of available property to buyers looking was more in their favour early in the year.This is because buyers start their early stage house hunting over Christmas / New Year and usually there are few country house properties on the market in the early new year. In the spring however, all the country house properties tend to come to the market around the same time when their grounds are looking their best, however, this timing to go to market improves the supply / demand relationship in favour of the buyer who has more choice by then.This particular property example is a useful nudge to country house vendors to consider going to market early in the year. In this case McCarthy Holden achieved just under 100 % of the £2,250,00 guide price.
Finchampstead / Sandhurst Borders - Offers in Excess Of £2m. guide (Many offers after marketing with video)
The success in agreeing a sale of this property in 42 acres was down to a realistic pricing strategy and high profile video marketing, which combined to get considerable buyer interest in September with many viewings and multiple offers. Each viewing took about 1.5 hours due to the need to take potential buyers on a tour of the 42 acres boundaries in a 4x4 vehicle, as well as the time needed to see the vast amount of outbuildings.
Several offers were made well in excess of the guide price and a sale to a cash buyer was agreed in October.
52 | mccarthyholden.co.uk
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