TRANSIT OPERATORS This stakeholder group consists of regional transit operators, including notable organizations such as MARTA, The ATL, CobbLinc, and Gwinnett County Transit. Engaging with this stakeholder group is crucial as their expertise and perspectives contribute to the development and implementation of effective transportation strategies within the project. Within this stakeholder group, representatives from key positions, such as executive leadership, planning departments, and operational teams, are included. Their involvement ensures comprehensive input from transit operators. VULNERABLE POPULATIONS Vulnerable populations, as a stakeholder group for this project, encompass segments of the community that face heightened social, economic, or environmental challenges. These groups confront obstacles to accessing vital resources, services, and/or opportunities, leading to disparities and limited agency to express their concerns or advocate for their unique needs. This stakeholder group includes, but is not limited to, aging adult populations, low-income individuals, people with disabilities, minority and ethnic groups, immigrants and refugees, and people with limited English proficiency. GENERAL PUBLIC The "general public" refers to a broad and diverse group of individuals who are not specifically categorized into distinct stakeholder groups but encompass the wider community and population. This includes people who visit and/or commute through the project area. The general public represents individuals from various backgrounds, demographics, and interests. STAKEHOLDER MAPPING The engagement team has conducted a rigorous stakeholder mapping process to identify and categorize key stakeholder groups for the project. This mapping process is dynamic and adaptive, evolving in tandem with ongoing interactions with stakeholders. Recognizing the potential for shifting needs and expectations, the team is committed to a structured review and revision of the stakeholder mapping. This assessment will occur on a quarterly basis or in response to the initiation of each new task order, ensuring the ongoing alignment of our engagement strategies with the project's objectives and the ever-changing landscape of stakeholder dynamics.
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