Why Munchkin Moved to Environmentally Friendly Packaging IT ALL STARTED WITH A STRAY CAT
We’ve had so much debate over the last few decades about product packaging and its effect on our environment and the wildlife living alongside us. We’ve all seen pictures of marine life living with garbage or stuck in a plastic ring meant to hold soda bottles. Even with all the information and picture proof, many corporations have not changed their packaging methods. Munchkin, a company that designs, develops, and manufactures toddler and infant products, changed its packaging after hearing how it put one cat’s life in danger. Laura Baker, the founder of Itty Bitty City Kitties, a rescue center in Ellington, MO, received a call from an individual who saw a kitten walking around with a plastic ring around its body. Baker found the kitten and saw the plastic ring was digging into its body. She took the kitten to the vet, and it underwent surgery. The vet office determined the plastic ring had come from the packaging of Munchkin’s Any Angel Cup product. Baker wanted Munchkin to know about the situation, so she wrote them a letter and sent a picture of the cat, not necessarily expecting a response. But Munchkin responded and even sent money to pay for the cat’s surgery. They also donated to Baker’s charity. They didn’t stop there, though. Diana Barnes, Munchkin’s chief brand officer and creative director, said, “We clearly had to do better on the packaging material.” Over the next year, Munchkin developed new packaging made from 60%–70% recycled, fully compostable material. They designed it to be easy to tear if another cat got into the same situation. This redesign was not just for the Any Angel Cup but for 478 Munchkin cup products. By doing so, Munchkin will reduce its annual plastic use by 643,630 pounds. You may wonder what happened to the stray cat caught in the Munchkin plastic ring. Baker adopted him, and he was given the name Munchkin to represent everything he went through and the incredible change he unintentionally started.
SUDOKU
MUNCHIES WITH MOLLY
NO-BAKE PEANUT BUTTER SNOWBALLS Inspired by TheFoodieAffair.com
INGREDIENTS •
1 cup powdered sugar
• •
3 tbsp softened butter
•
1/2 cup creamy peanut butter
1 lb white chocolate candy coating
DIRECTIONS
4. In a microwave-safe bowl, melt white chocolate candy coating in increments of 30 seconds, stirring occasionally until smooth. 5. In the same bowl, use skewers to dip
1. Line a cookie sheet with parchment or wax paper. 2. In a medium bowl, combine powdered sugar, peanut butter, and softened butter. Mix until evenly combined. 3. Shape the mixture into 1-inch balls and
peanut butter balls into the chocolate before placing them on a lined cookie sheet so they can harden.
place them on the lined cookie sheet. Chill in the refrigerator for 30 minutes or until firm.
6.
Chill until ready and then serve!
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