Elevate January 2023 | Air Serbia

Lajfstajl

Lifestyle

Leica x Hodinkee Još jedna intrigantna saradnja približila je iko- ničnu marku foto-aparata publici digitalne plat- forme za ljubitelje satova. Kako „Hodinkee“ ni- je samo onlajn prostor u kome se mogu pazariti retki vintidž primerci merača vremena već i za- okružena priča o životnom stilu, „Leica“ je u tu saradnju ušla sa svežim pogledom na svoju bo- gatu arhivu. Edition Q2 je remek-delo dizajna koji njihov ikonični model predstavlja u novom svetlu, zadržavajući vanvremensku eleganciju, ali pripremajući je za nove generacije. LEICA X HODINKEE Another intriguing collaboration serves to famil- iarise this iconic camera with the audience of the digital platform for lovers of watches. Giv- en that Hodinkee is not merely an online space where you can procure rare vintage timepiec- es, but also a rounded lifestyle story, Leica en- tered into this collaboration with a fresh take on its rich archive. The Leica Q2 “Ghost” by Hondi- kee edition is a masterpiece of design that pre- sents Leica’s iconic model in a new light, retain- ing its timeless elegance while preparing it for new generations.

GEDŽETI / GADGETS

Šta je bolje od prestiža? Inovativna ideja! What’s better than prestige? An innovative idea! Na početku 2023. godine najveći igrači haj-tek tržišta inspiraciju pronalaze u lajfstajl tendencijama dajući nam kolaborativne limitirane serije za koje nismo ni znali da ćemo ih toliko želet i / As we enter 2023, the high-tech market’s biggest players are finding inspiration in lifestyle trends and offering us collaborative limited editions that we never knew we’d find so desirable

Beats x WACKO MARIA Niko ne poznaje hajp kao „Beats by Dre“ – haj-tek poduhvat hip-hop legen- de postao je sveti gral ulične kulture i nezaobilazan detalj urbane ekipe na četiri strane sveta. Ipak, čini se da „Beats“ tim nikad ne miruje u misiji da svakim novim modelom ispriča još neku uzbudljivu stilsku priču: ovoga puta to je japanska eti- keta poznata po havajkama ludih desena, a kao plod saradnje nastale su slušali- ce sa animal printom dizajnirane za celodnevno zujanje po gradu.

BEATS X WACKO MARIA There’s no one better acquainted with hype than Beats by Dre – the hip hop legend’s high-tech venture that has become the holy grail of street cul- ture and an essential detail of the urban crew in all four corners of the world. Yet it nonetheless seems that the Beats team is tireless in its mission to tell a different and ex- citing story of style with every new model: this time around it’s the Japanese label known for its cra- zily patterned headphones, and emerging as the fruit of this collaboration are animal print head- phones designed to spend all day buzzing around the city.

Tekst/Words: Ivan Radojčić

96 | Gedžeti » Gadgets

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