2023 Impact Report

DEAR FRIENDS OF MADD

Reflecting on my two years as Board Chair of Mothers Against Drunk Driving, I am deeply grateful for the opportunity to steer this exceptional organization toward a brighter future. Thanks to the unwavering support of our community partners, generous donors, dedicated volunteers, and hardworking staff, 2022 and 2023 have been transformative years for MADD, as we have achieved significant milestones together. My journey with MADD began after a personal tragedy when I lost my sister-in-law at the hands of a drunk driver in 2017. I could not have foreseen then how my involvement with MADD would deepen,

I am writing to share with you the remarkable achievements and progress that Mothers Against Drunk Driving® (MADD) has made in 2023, as outlined in our Impact Report. Throughout the year, MADD has demonstrated unwavering commitment to our mission of saving lives and supporting victims affected by impaired driving. One of the key highlights of 2023 is the advancement of Lifesaving Auto Technology Legislation (HALT). Our steadfast advocacy efforts resulted in the National Highway Traffic Safety Administration (NHTSA) issuing a call for public comments, marking a significant step forward in developing safety standards for life-saving impaired driving prevention technology. This milestone brings us closer to implementing passive technology in vehicles, which is projected to save over 10,000 lives annually once fully realized. Additionally, MADD has implemented a new organizational strategy, laying out a comprehensive three-year plan focusing on strategic imperatives such as growing public awareness and engagement across diverse communities, galvanizing collective action for equitable traffic safety rulemaking, and enhancing operational infrastructure through investment in a diverse workforce and culture. Furthermore, we have initiated a brand refresh and repositioning to ensure our messaging and visual identity align with our evolving mission and resonate with our diverse stakeholders. This refresh reflects our commitment to staying effective in our advocacy efforts and victim support. As we reflect on these achievements, I want to express my deepest gratitude to our dedicated volunteers, staff, partners, and donors. Through their unwavering support and commitment, MADD continues to make a profound impact in the fight against impaired driving. Looking ahead, we are poised to build upon these successes and further strengthen our impact in the coming year. Together, as the entire MADD family, we are working tirelessly to save lives, serve more victims and/or survivors, and ultimately, put an end to impaired driving. With gratitude and determination,

transforming pain into action. I am profoundly grateful for the opportunity to stand shoulder- to-shoulder alongside other victims and survivors, channeling our collective grief into MADD’s mission. My driving force is working toward a future free of such devastating loss. I was honored to be part of the effort that resulted in the most significant legislative victory in MADD’s history — the passage of the HALT Drunk Driving Act. As we continue to press for the timely implementation of that groundbreaking law and the impaired driving prevention technology it will bring to new vehicles in the years ahead, I firmly believe that we are moving closer to a reality where families no longer have to fear losing loved ones to drunk driving. This vision of No More Victims® has fueled my dedication to MADD over the past two years. As I pass the torch to our new board chair, Jennifer Mitchell, I do so with full confidence that the path we have paved together will be broadened and enriched by her leadership and the entire MADD community. I leave my role confident in the knowledge that the impactful work we’ve accomplished together will continue, touching more lives and making our shared dream of a world without drunk driving a reality. Sincerely,