4
BUSINESS NEWS WARE MALCOMB ANNOUNCES COMPLETION OF TOYOTA FINANCIAL SERVICES EXPERIENCE CENTER WEST Ware Malcomb, an award-winning international design firm, announced the completion of the Toyota Financial Services Experience Center West, located in Allred Park Place at 1650 S. Price Road in Chandler, Arizona. Ware Malcomb provided workplace strategy, interior architecture and branding services for this project. Ware Malcomb partnered with TFS to provide design services for the consolidation of 29 locations into three regional experience centers – West, Central, and East. The firm also provided design services for the East experience center located in Alpharetta, Georgia. For these locations, the aesthetics needed to reflect the natural professionalism of Toyota’s brand yet align with a regional design expression. Toyota Financial Services West is a 56,219 square foot workplace organized into neighborhoods with a variety of
spaces to support employees’ unique work styles and changing needs. Focus zones, formal meeting environments and informal collaboration spaces provide flexible and dynamic options for various work types. The office contains individual seating for 300 employees and features exposed ceilings to facilitate an open, bright and functional space. The design incorporates sound mitigation strategies including acoustical wall treatments and sound reducing 3form Clario Clouds. Ware Malcomb utilized nature-inspired materials such as stone, wood and greenery for a coastal aesthetic, creating a biophilic connection between people and nature. TFS has spent decades curating lasting relationships with customers and dealers while striving for quality, convenience and consistency. To better serve customers and dealers alike, they have consolidated their United States dealer service operations to increase efficiency and elevate customer and employee experience.
“We are honored to partner with Toyota Financial Services as they strategically consolidate their United States footprint,” said Mary Cheval, principal at Ware Malcomb. “The company’s commitment to sustainability and customer service excellence is woven into their DNA and is especially visible in the new experience centers.” The Experience Center West project achieved LEED v4 ID+C: CI, Gold Level certification. Ware Malcomb worked in collaboration with Verde, the sustainability consultant, to execute strategic goals focused on minimizing waste and energy while maximizing efficiency and enhancing the health and well-being of employees and guests. Ware Malcomb’s in-house branding team designed a branded environment, signage, and custom graphics for a curated tour path within the office for visitors and employees to experience a unique journey through the company’s sustainability history and mission.
laser scanner data, 360° photography, smart asset information, and GIS integration to develop the five-square-miles of interactive mapping and photosphere renderings. Users can navigate and experience each of the 13 unique project locations using the custom-made Pennoni software. In addition to the fully functional 3D model, Pennoni developed a two-minute animation featuring the exterior of the project as well as an outreach video. The video used for project promotion included motion graphics, a voiceover, and more to depict the before and after effects of the ongoing revitalization in Newport News. Through PFX, Photo360⁰, and other evolving technologies, Pennoni uses these creations as a differentiator. Clients have options when choosing a firm to work with and positioning ourselves with expertise in both engineering and animation sets us apart and allows for the growth of our client base. The traditional services that firms like Pennoni offer will always be needed. The delivery of these services has changed in that software and technological advancements have given us better ways to arrive at our solutions for our clients. As our clients, both public and private, expand their use of more smart technologies in efficient and effective ways, it is important for firms like ours to embrace the changing technologies. We need to innovate and invest in these initiatives to continue bringing the best solutions to our clients and remain competitive in the changing market. Joseph Spadea is associate vice president at Pennoni Associates. Connect with him on LinkedIn.
JOSEPH SPADEA, from page 3
Pennoni created 3D models for the existing conditions, as well as integration and creation of more than a dozen new or proposed development models. Several conceptual models, such as the seafood market, were created in real time by the PFX team with input from city personnel. The project consisted of 13 projects. Five projects were built entirely from scratch, including a kayak launch model and health and wellness center. “The traditional services that firms like Pennoni offer will always be needed. The delivery of these services has changed in that software and techno - logical advancements have given us better ways to arrive at our solutions for our clients.” Pennoni created a virtual meeting space, virtual 3D tour of the project sites scattered throughout the Newport News area, and an enhanced GIS story map complete with 360-degree renderings of the projects. This visualization approach helped to capture more than a decade of planning, projects, and innovations led by the city in one interactive ecosystem. PFX studios worked in synergy with the city’s GIS team in a single large collaboration. Pennoni utilized Photo360⁰, a multi-purpose tool for viewing
© Copyright 2021. Zweig Group. All rights reserved.
THE ZWEIG LETTER DECEMBER 27, 2021, ISSUE 1421
Made with FlippingBook Annual report