Business Challenge: Drive Customer Engagement
Business Challenge: Drive Customer Engagement
Deliver time-sensitive messages when a product is back in stock Advanced Use Case: Inform customers about popular products, tickets, and offerings that are back in stock, to drive immediate sales and increase customer engagement. Take advantage of channels like SMS that can meet your on-the-go customers in the moments that matter most.
Capture consent and unlock a new revenue channel to engage your customers.
What to measure: SMS click rate
Product adoption SMS opt-ins
Personalize your SMS message by including the name of the product back- in-stock as well as a direct link to explore.
Retail | eCommerce | Consumer Products
“
Today with SAP Emarsys, we can automate personalized experiences to deliver the perfect product that the customer was looking for based on the customer's behavior in the moment. For us, that has been very beneficial to build relationships and drive business results.
”
Bárbara Schlindwein, CRM Lead for Arezzo Brand
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