Business Challenge: Increase Customer Retention
Expert
Drive leads from online to in-store for first purchase
Use Case: Help your customers research online then point them to an offer they can redeem by adding directly to their mobile wallet, allowing for easy and convenient in-store identification, richer customer insights, and frictionless customer experiences.
What to measure:
In-store or event engagement Mobile wallet downloads Mobile wallet redemption
Retail | Consumer Products
“
Mobile is the one channel that’s always with the customer, so it’s an important part of our omnichannel mix. Mobile Wallet in particular allows us to reach customers anywhere they’re at, which unlocks a whole new set of use cases to better connect our digital and in-store experiences.
Meet customers where they are with a mobile wallet offer embedded in your email.
”
James Neill, Customer Lifecycle Manager, City Beach Australia
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