Table of contents
Find your play by business challenge:
Pre-built Tactic Available
Beginner
6
Grow your database
This indicates SAP Emarsys offers a pre-built marketing automation for the strategic tactic used in the play to get you started quickly. These can be customized to be as simple or as complex as you need to meet your business requirements.
A marketer that understands the fundamentals and has
16
Drive customer engagement
started with entry level marketing automation channels like email.
26
Increase customer retention
Find your play by use case:
8
Encourage unsubscribed database to resubscribe
28
Convert abandoned cart shoppers on your mobile app
Advanced
Expert
A marketer that has developed expertise in multi-channel strategic execution of marketing automations using data-driven insights.
A marketer that has mastered omnichannel campaigns and innovates with new trending channels and tactics.
12 Create an omnichannel progressive profiling opt-in experience
32
Reactivate inactive loyalty program members
18
Launch a new product offering
36 Drive leads from online to in-store for first purchase
22 Deliver time-sensitive messages when a product is back in stock
4 | 42
4 | 42
5 | 42
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