The Keap Insider - Volume 1

that didn’t offer any room for her child. So, she solved that problem. That fueled her passion to start Advocates 4 Angels, an advocacy group for parents with children with special needs. To date, Val- erie has assisted with more than 4,000 individualized education programs (IEPs) and helped par- ents advocate for their children to help them lead full lives, which can include high school and col- lege educations. “Your child has potential, and we’re going to make sure they reach it. That’s our goal,” Valerie said. “We’re not going to put lim- its on them; we’re going to make sure they get all the help they need … We should never give up on them because when we fight for their potential, they reach it. Chanel and hundreds of other children are proof.” Valerie has relied on Keap to navigate her growing business and platform since May 2018. She explains that it has helped her to accurately track the connections she’s making and ensure she re- sponds to every parent in need of her help and support. The CRM software allows Val- erie to properly filter her business and segment the various portions that make up the work Advocates 4 Angels does. It’s also allowed her to create and store content in one easily accessible location, making the public work she does through speaking engagements and seminars seamless and nonetheless powerful. By the way, Chanel graduated high school with honors — no doubt in small part because of her mom’s advocacy. You can learn more at Advocates4Angels.com. To hear more about these cus- tomers, check out their stories on Keap’s “Small Biz Buzz” podcast.

“Listen, back then I saved lives. Now, I save companies.” since May 2018, and she’s grown into various services and prod- ucts with our company as her business has developed. She uti- lizes Keap for campaign organiza- tion, automation, segmentation, payroll management, and moving clients through her sales pipeline. Natasha says the streamlining that Keap offers pushes her busi- ness forward. — that I got my life together.” Natasha reinvented her busi- ness as Impact Branding Con- sulting, and she’s continued to grow, even giving business own- ers the help they need during the COVID-19 pandemic. Natasha has been with Keap was left wondering who she was and how she could build back. After two months of worry and confusion, Natasha remembered why she became the “business nurse” in the first place. “I got up and came into my office for the first time in two months, and I felt alive again. And I sat at my desk and I said, ‘From this day forward, I will never be broke again,” Natasha recalls. “‘I will never be broke and I will never be broken by anything.’ And that was the day — Jan. 28, 2016 When Natasha can push for- ward and is given the tools she needs to succeed, the possibili- ties are endless for the countless business owners she helps, too. All in a day’s work for the woman born to help others.

You can learn more at ImpactBrandingConsulting.org.

Not Backing Down: Valerie Aprahamian

Valerie Aprahamian has yet to meet a challenge she can’t face. As an author, teacher, coach, mentor, and public speaker, Valerie has conquered a lot, but it all began when she welcomed her daughter, Chanel, into this world in 1991. When she was 3 years old, Chanel was diagnosed with au- tism and a disorder that caused seizures. Experts told Valerie that her daughter would never be able to succeed in school, talk, read, or write, but Valerie refused to ac- cept that reality for her daughter. With the support of other moms of children with special needs, Valerie advocated for her daugh- ter’s rights in the classroom. Because of her mom, Chanel became the first student with au- tism to learn in a general educa- tion classroom by the late ‘90s. From that moment on, Valerie saw a broken education system and was determined to fix it for other students like Chanel. She found that she wasn’t the only parent who didn’t know how to navigate an educational system

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