Advantage Magazine | April 2026

2025 BUSINESS OUTLOOK SURVEY RESULTS

Feature

SUMMARY Similar to previous years, a majority of sales from reporting firms were to customers within Rochester and Minnesota. While most experienced stable or increasing sales last year, almost a third of firms experienced declining sales for 2024. Top concerns shared by respondents included access to capital and supply chain disruptions. LOOKING BACK

CHANGE IN SALES 2025

35%

33%

30%

27%

25%

20%

19%

15%

11%

10%

10%

5%

0%

Decreased more than 25%

Decreased 5- 25%

Mostly unchanged

Increased 5-25%

Increased more than 25%

2022 RESPONSE 2021 RESPONSE 2023 RESPONSE 2024 RESPONSE

9%

22%

25%

35%

10%

11%

22%

24%

33%

11%

10%

18%

24%

33% 15%

13%

16%

17%

34% 20%

8 | ROCHESTER AREA CHAMBER OF COMMERCE ADVANTAGE MAGAZINE — APRIL 2026

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