CIPD Brand guidelines, logos and template
No matter what your role at the CIPD, you are an important brand ambassador because every single way in which our members and other customers interact with us impacts the impression, we leave with them. On these pages, you'll find everything you need to help you understand our brand and al l the tools and resources to help you communicate effectively and play your part in increasing our impact and voice.
The brand guidelines give some tips and tricks on how to communicate effectively using our tone of voice toolkit, as well as a few dos and don'ts in terms of using our logo. There's also a whole host of templates you can use in your day-to-day communications to help us leave a more consistent impression with all of our stakeholders. The following link includes:
CIPD Logos
• •
CIPD PowerPoint templates deck
• Writing for CIPD: House style and tone of voice
Links to all resources for logos, guidelines, design and template
26
Made with FlippingBook - professional solution for displaying marketing and sales documents online