Sales and Marketing
Food and Beverage • Review the F&B offering across our properties, and re-evaluate in order to drive sales • Develop our C&E offering in our larger hotels • Negotiate commercial partnerships that will enable us to develop our offering and provide value for the group
• Create a brand identity for our properties and a marketing strategy • Develop a marketing and sales strategy which will define our target market • Develop a sales strategy for all event and social spaces that will drive revenue • Develop a calendar of promotional activities that will drive revenue
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