As one of very few female lending
company owners, I had to deal with the daily toll from some peers in the industry. I simply ignored it and let my credentials and success be my answer.
projects where small amounts of money are at stake, rather than on big projects that can financially ruin you. Don’t take on too much at one time before you have a well-developed track record of success. Best advice for seasoned investors? Keep your eye on your business. Do not assume that things will work on their own without your oversight. Make sure you keep in touch with your employees, show up, and maintain the standards that led to your success. As one of very few female lending company owners, I had to deal with the daily toll from some peers in the industry. I simply ignored it and let my credentials and success be my answer. Stay true to your goals, strive to be best in class, and never allow yourself to feel like a victim. We control our feelings. Just ignore the noise and move forward. Arguing with those who try to bait us with conscious or unconscious expressions only plays into the ignorance. What can more women do differently to achieve greater success in real estate?
My experience with both cancer survivors and business people is that the ones who make it through successfully are those that are able to move forward without dwelling in the past. I have told friends that, other than my husband and my children, my cancer was the best thing that ever happened to me. Some find this shocking. The truth is, I received so much love, support, and kindness from my family, friends, and business associates that I am eternally grateful. Usually, after someone passes away people tell their families how much the person was loved and cared for. I have gotten to experience that while I am alive.
What do you do to alleviate stress? Travel. Anyone who knows me knows that I am either planning a trip or away on a trip!
What is your goal-setting process? I try to set conservative, realistic goals. If I cannot see a clear path for how to get to where I want to be, I do not set that goal. I try to never promise what cannot be achieved. It is much better to surprise everyone with over achievement of goals than to continually disappoint with under achievement. Best advice for new investors? Start small. Don’t start with a huge rehab project when you have little or no experience. You will make mistakes, but better that those mistakes are made on small
CONNECT WITH SUSAN
WEBSITE: rehabfinancial.com EMAIL: susan@rehabfinancial.com LINKEDIN: Rehab Financial Group
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