perfect match for you!’ I knew his character and what he could bring to the table. I wanted to make sure he had the opportunity to join Averitt.” His next referral was a classmate from CDL training, someone he connected with while discussing their career goals. While many of Cortney’s referrals are people he knew from CDL training, he looks for more than just years of experience. “I look for diligent character, strong work ethic and excellent customer service skills,” he explains. “You’ve got to have strong customer service skills because not everyone fits the Averitt way.”
DRIVING SUCCESS THROUGH REFERRALS
Costco Frontline Leader Refers Friends To Be Averitt Teammates Costco frontline leader CORTNEY WILLIAMS has always been fascinated by trucks. He remembers sticking his head out the car window as a child, signaling for truck drivers to sound their horns. This lifelong fascination of transportation led him to Averitt in October 2022, where he started as a shuttle driver. Within two short years, he was promoted to frontline leader for our Costco account. LEARNING WHAT MAKES AN AVERITT ASSOCIATE From his early days as a driver to his current leadership role, Cortney has gained valuable insight into what makes an Averitt associate. This understanding explains his remarkable success with referrals, landing three outstanding hires in 2024 alone. What makes Cortney’s approach unique is that many of his referrals come from long-term friendships. He explains his first referral: “He was a friend from high school. I knew he had obtained his CDL and was looking for a good company where he could be home more often. I told him, ‘I've got the Smarter Features. Safer Roads. Learn your tractor’s automated safety systems.
CONVERSATIONAL TACTICS When it comes to how Cortney discerns who is right for the Averitt culture, he employs what has become something of a lost art – getting to know people through conversation. “I am a talker,” says Cortney. He believes a strong work ethic is essential for any candidate. These are the ideal people Cortney seeks out. Thank you, Cortney, for being a driving force behind Averitt's success! Your commitment to finding the right
CORTNEY WILLIAMS
people and your genuine connection with potential candidates are a perfect embodiment of our People Like You referral program. Through referrals like yours, we build a stronger team that thrives on our shared values. Looking to follow in Cortney's footsteps and refer like-minded people to our team? Learn more about our People Like You referral program, including the rewards of referring talented individuals to Averitt, at InsideAveritt.com/PeopleLikeYou . T m
Watch our training module at InsideAveritt.com/SafetyFeatures
OVER 20 TEAM We’re proud to add members to our Over 20 Team! The following associates joined our team in January 2005: Bruce Bade Louisville Jess Boykin Kasai North America MS Diana Cavarretta Corporate Trica Cessna Corporate Kenneth Chambers Atlanta West Lori Christian Corporate Dean Clary Owensboro Denise Daniels Corporate Abram Escobedo El Paso Nathan Gideon Memphis
25 YEARS James Hale Richard Laning 20 YEARS James Edwards David Solano 15 YEARS Daren Haney John Hargess James Holden Harvell Mabry
Ramiro Herrera Christopher Hitt Jeffory Lundquist Joseph Orman Hiram Parker Stephen Pickle Harley Putnam Johnny Ray Larry Reynolds Gary Shaw Elliot Sheffield Mark Sisson Ruth Wilson April Pryor
Laredo Nashville Knoxville Tupelo Norfolk
For a list of January milestone service awards, including the newest members of our Over 20 Team, visit InsideAveritt.com . SAFETY AWARDS For a complete list of Safety Award winners, including five- and 10-year recipients, visit InsideAveritt.com.
Nashville Nashville
Knoxville Houston
Birmingham Corporate Greensboro Corporate Cookeville Mercedes Memphis ZF Lemforder Corporate
PetSmart
30 YEARS Michael Mader Everett Reed Jr.
ZF Lemforder Baton Rouge Richmond Boyd Company Jackson MS
Nashville Nashville Memphis
John Street Kevin Wood
Dale Massek Joey Shows
Tupelo
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