SpotlightMarch2018

Sounds like a silly question, the dis- tinction was simple. Animals are meat, and plants are not. But now, it’s getting a lot more com- plicated thanks to cultured, or what some might call “fake” meat. Companies like Impossible Foods and Beyond Meat are using science labs and farms, rather than animal meat, to create products like burgers and hot dogs. The U.S. Cattlemen’s Association is looking to draw a line in the sand and launch what could be the first of many battles against plant-based foods. The association filed a petition with the U.S. Department of Agriculture calling for an official definition for the term “beef” and more broadly, “meat.” The cattle ranching group contends that if a product is going to be labeled “beef” it should come from the flesh of cattle. And that means products like veggie or tofu burgers would not make the cut. So, while some see plant-based food products as a current fad, others see it as a solution that will revolutionize the food industry, but government will have to decide what is real and fake to the sake of consumers.

The Dutch firm, PAL V unveiled the world’s first flying car that you can buy at the Geneva International Motor Show in Switzerland and is now taking orders for the first commercially available flying car. The only catch, you will need $621,500 to purchase one of the 90 available for sale and cannot take delivery until 2019 which will give you lots of time to get your pilot’s licence.

PAL V firm claims the two-person vehicle has a top road speed of about 100 miles per hour (mph) while it can reach 112 mph in the air. With a maximum altitude of 11,000 feet, the air range is estimated to top out at around 350 miles.

In case you are wondering, yes, flying lessons are included in the price.

The flying car is certified to fly under the rules of U.S. and European safety agencies and owners/pilots will also need access to a small airstrip to take off and land.

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SPOTLIGHT ON BUSINESS MAGAZINE • MARCH 2018

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