516-800-8000 FriedmanSimon.com
390 N. Broadway, #210 Jericho, NY 11753
PRST STD US POSTAGE PAID BOISE, ID PERMIT 411
Why Helping Others Fuels My Passion INSIDE THIS ISSUE 1 2 3 Courts Safeguard Minors in Personal Injury Cases
From Basement to Brick and Mortar
Greek Chicken and Rice
4
Transformative Tech for Top Leads
TECH TOOLS TO IGNITE YOUR SALES AI, AUTOMATION, AND MORE
These days, it’s hard to imagine a time when landline calls, in-person meetings, handwritten day planners, and faxes fueled our sales and marketing efforts. The tools we use to grow our businesses have evolved exponentially in recent years, giving us exciting new frontiers to explore in creating and maintaining customer relationships. The technologies now available for lead generation present virtually endless possibilities for organizing goals and increasing profits. FROM CLICKS TO CLIENTS Going through the list of followers on your company’s social media accounts may give you an idea of who’s casually interested in you, but decoding the secrets behind businesses that visit your company website is the key to identifying dependable leads who’ve directly investigated your services. Wouldn’t it be wonderful to receive word that the main purchaser at your most coveted new client company has already checked
out your product page? You may be thrilled to know that visitor identification tools like Leedfeeder and Factors trace website visitors’ IP addresses to the source and identify their business, position, and contact information. This technology enables sales and marketing pros to develop personalized campaigns to turn that warm lead into a lasting partnership. ENHANCING EMAIL ENGAGEMENT Is your email outreach structure generating new accounts or functioning more as the virtual equivalent of hit-or-miss door-to- door sales? Thankfully, modern methods make generating sales from cold leads more than just a shot in the dark. As just one example, Instantly AI provides tools for mass email automation/management, writing assistance, and analytical tracking. If you need help building a more substantial list of legitimate prospects, Instantly AI’s Lead Finder database — which, according to the company, has
160 million verified entries based on job positions, specific keywords, and other confirmed data — may be worth a look.
STRATEGIZES FOR STREAMLINED SCHEDULING
Gone are the days when we had to cover the borders of our computer monitors with Post-It notes to remind ourselves of important meetings and events. Today’s web-based scheduling software allows users to book appointments without grabbing a pen or sending multiple emails. By sharing their calendars and availabilities virtually, sales reps and customers can slot times seamlessly in just a few clicks. Utilized by teachers and students, small businesses and major manufacturers, these technologies are especially helpful for sales forces that juggle meetings with multiple clients in various time zones. Well-known providers include Calendly, YouCanBookMe, and HubSpot.
Continued on Page 2 ...
4
FriedmanSimon.com
Published by Newsletter Pro • www.NewsletterPro.com
Made with FlippingBook Ebook Creator