Pediatric Association. She is an assembly representative for the State of Michigan serving the International Chiropractors Association. She was featured ... As you could see in this picture right here, she was featured this year in Hour Detroit Magazine as the face of chiropractic pediatrics. She consults and coaches chiropractors focused on pediatric and family practice. With that said, I'm going to bring on the man responsible for all these chiropractic ChiroSecure Live Events, Dr. Stu Hoffman. Dr. Stu? Dr. Hoffman: Thanks, Alan. What a pleasure it is to have Dr. Amanda with us today. Pediatrics is a big thing in the chiropractic profession and rightfully so. I always had a family-oriented practice. Practicing in Michigan for many years, that's the way to go. One thing about Amanda is she is a rising star in the State of Michigan in terms of the political spectrum but also in terms of just getting chiropractic out into the community within her practice and within the association. She is a star. I've known her for probably almost 10 years. She has been a long-term ChiroSecure supporter which we always appreciate. I have talked on numerous occasions. I'd seen her up on the stage educating other chiropractors. I just want you to know what a pleasure it is having her here today. I want to start talking about this subject by just asking, Amanda, when you deal with patients in your own practice, how do you actually create a family practice, a pediatric practice? What do you do to educate your patients to create that for yourself? Dr. Apfelblat: Well, I think it's important to let families know that you are a family practice and that you would love to meet and evaluate their children. We have a kid's board when you walk in with children's pictures at it that get adjusted. There are always children running through the practice. We really want to put that ... We really want to put it out there that we're family friendly practice. Dr. Hoffman: That's great. Let's get into a little bit more detail with that for our audience. How do you go about educating your patients? Is it through the report of findings that they learn that you're a family-oriented practice? Other than what they get to see visually in your office, how do you actually introduce the reason the children need your care as much or more than they may need it? Dr. Apfelblat: I think the report of findings is key in explaining why any individual would benefit from chiropractic care. Explaining the nervous system and explaining how it functions, that's a great time to bring up ...
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