Gems Publishing - October 2020

“HOW TO STAY OUT OF JAIL, MAXIMIZE YOUR PATIENTS’ BENEFITS AND YOUR PROFITS WHILE SIMPLIFYING THE INSURANCE QUAGMIRE AND AVOIDING THE MOST COMMON INNOCENT CODING ERRORS” Coding errors are predictable in today’s dental practice. Learn the top coding errors and how not to make them! You will also receive new, valuable information on some of the “hot” sections of the CDT code, which you can use to identify and “fix” coding problems that lurk in your practice. Most practices can expect legitimate net increases in cash flow immediately by learning how to do it right. Based on several thousand dental practices studied, these common problems were identified: 4 Consistent Coding Errors 4 Clinical Protocol Issues 4 Potentially Fraudulent Activities Dealing with dental insurance is overwhelming but key strategies can save you time, prevent hassles, and keep you out of jail. You will receive essential tools to properly file dental insurance claims and calculate primary and secondary insurance receipts. In addition, co-pay forgiveness, discounting, multiple fee positioning, patient gifts, falsifying NPI numbers and even PPO strategies will be discussed. Stop leaving money on the table, as PPOs dominate the marketplace - a tipping point! Dr. Charles Blair

THE BALEDONEEN METHOD “A GUARANTEE OF ARTERIAL WELLNESS: THE CRITICAL ROLE OF ORAL HEALTH”

This discussion will elucidate essential elements for establishing and maintaining cardiovascular wellness. The dental profession is positioned to play a profound role in this regard. Oral health staff and providers will learn concurrent health issues and physical traits their patients may have which heighten CV risk. Attendees will be informed about the wisdom of utilizing technology to detect asymptomatic CV disease (CVD). This talk will provide education regarding inflammation as the cause of CVD. A special focus will be directed toward oral health as a cause of arterial disease and potential trigger of CV events. The BaleDoneen Method bridges the gap between medicine and dentistry to promote arterial wellness. Participants will be in position to enhance their own CV health as well as their patients. 4 Introduction to The BaleDoneen Method 4 Red Flags- who is at risk? 4 Arteriology- understanding arterial disease 4 Inflammation- the cause of arterial disease 4 Event Reality- what causes obstruction in blood flow 4 Root causes of inflammation

Dr. Amy Doneen ClinicalAssociateProfessor WashingtonStateUniversity College of Medicine

This discussion will elucidate essential elements for establishing and maintaining cardiovascular wellness. The dental profession is positioned to play a profound role in this regard. Oral health staff and providers will learn concurrent health issues and physical traits their patients may have which heighten CV risk. Attendees will be informed about the wisdom of utilizing technology to detect asymptomatic CV disease (CVD). This talk will provide education regarding inflammation as the cause of CVD. A special focus will be directed toward oral health as a cause of arterial disease and potential trigger of CV events. The BaleDoneen Method bridges the gap between medicine and dentistry to promote arterial wellness. Participants will be in position to enhance their own CV health as well as their patients.

“HOW TO CRAFT A SIMPLE SINGLE-PURPOSE LANDING PAGE TOATTRACT AND GUIDE NEW PATIENT EMERGENCIES OFF THE WEB RIGHT INTO YOUR CHAIR”

If you want to rapidly and consistently increase your dental practice revenue by adding new patients in need of perio, endo and lots of crown and bridge, open your arms and your door to new patient emergencies and watch your practice blossom. Cosmetic makeovers are fun and lucrative. Invisalign is amazing. And everyone loves to add big implant cases. All good. BUT... the fact is that there are exponentially more people in your neigh - borhood, TODAY, who are suffering from a dental emergency and ACTIVELY LOOKING FOR YOU! Make it easy for them to find you and enter your practice. Build a single-purpose web page to make that happen. 4 Stop trying to “SELL” dentistry to people who don’t want what you have to offer. You’ll save an enormous amount of your valuable time to invest in those who do want your care.

LISA WEBER, RDH Certified GG12 Coach

4 Attract new patients whose biggest concern is “can you fit me in and get this taken care of today!” Your biggest problem will literally be “Where can we put all these patients?!” 4 Learn how to craft a headline for your new patient emergency page that will stop them in their tracks and persuade them to read your message

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