EDITOR’S LETTER
EDITORIAL
Content editor Tim Banerjee Dhoul t.dhoul@amba-bga.com Head of editorial Colette Doyle c.doyle@amba-bga.com
THE POWER OF PURPOSE How schools can meet market trends and facilitate the path to purpose and social responsibility
Art editor Sam Price
Sub-editor Heather Ford
W e know that of the more traditional markers of success. The four interviews we feature in this issue of Business Impact , with alumni of Mexico’s Egade Business School, provide perfect evidence of this ( page 30 ). “I’m looking forward to leveraging this position to craft solutions that can resonate with, and improve the lives of, millions across the region,” writes one recent today’s business students want to pursue purposeful careers, as well as to achieve some graduate, when asked what their next steps are. “It is incumbent on us to build better communities – and better generations,” summarises another. Our third interviewee is leading a Mexican multinational’s net zero carbon strategy, while the fourth is an entrepreneur in the renewable energy space. It’s clear, then, that approaches to business, as well as the career possibilities themselves, are evolving, with purpose pushed to the forefront. Of course, purpose and indeed, social consciousness, need not derive solely from an individual’s motivations. It can be inspired and awakened by their business school experience. This is the logic behind Goa Institute of Management’s (GIM)
Insight, content & PR manager Ellen Buchan e.buchan@amba-bga.com CORPORATE Membership director Victor Hedenberg v.hedenberg@amba-bga.com BGA membership & account manager Ben Maheson b.maheson@amba-bga.com Senior marketing executive, BGA Shareen Pennington s.pennington@amba-bga.com Commercial relations director Max Braithwaite m.braithwaite@amba-bga.com
“SOCIAL CONSCIOUSNESS CAN BE INSPIRED AND AWAKENED BY A BUSINESS SCHOOL EXPERIENCE” compulsory service-learning course that takes students into the field to work on community projects. “For many students, such experiences play an important role in shaping their mindsets and life aspirations, providing them with purpose and direction beyond the mere pursuit of a livelihood,” write GIM professors Divya Singhal and Padhmanabhan Vijayaraghavan ( page 18 ) in our cover story. We also know that the current crop of students demand flexibility, in their study choices and learning modes. With this in mind, we hear how micro-credential initiatives at Cranfield School of Management and Birmingham Business School seek to tap into a changing market, while bolstering an institution’s international reputation ( page 26 ). Lastly, to identify trends in cohort profiles, we present the findings of our latest deep dive into AMBA & BGA’s pool of admissions data for master’s in business management programmes ( page 14 ).
Head of marketing and communications Leonora Clement l.clement@amba-bga.com Finance and commercial director Catherine Walke r
Director of accreditation and director of BGA services Mark Stoddard
Chief executive o cer Andrew Main Wilson
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Tim Banerjee Dhoul Editor , Business Impact
Copyright 2024 by The Association of MBAs and Business Graduates Association . All rights reserved. Material may not be reproduced without the permission of the publisher. While we take care to ensure that editorial is independent, accurate, objective and relevant for our readers, BGA accepts no responsibility for reader dissatisfaction rising from the content of this publication. The opinions expressed and advice given are the views of individual commentators and do not necessarily represent the views of BGA. Whenever an article in this publication is placed with the financial support of an advertiser, partner or sponsor, it will be marked as such. BGA makes every opportunity to credit photographers but we cannot guarantee every published use of an image will have the contributor’s name. If you believe we have omitted a credit for your image, please email the editor.
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Business Impact ISSUE 1 2024
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