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BUSINESS NEWS WOOLPERT EARNS LIDAR LEADER AWARD FOR OUTSTANDING ENTERPRISE ACHIEVEMENT Woolpert has received the 2019 Lidar Leader Award for Outstanding Enterprise Achievement, presented by the International Lidar Mapping Forum and Lidar Magazine . Woolpert was honored for its many high-level, pioneering contributions to the lidar industry in service, management and development since the technology was introduced. The award was presented in Denver during Geo Week 2019, which hosted the three largest annual geospatial conferences in ILMF, the American Society for Photogrammetry and Remote Sensing Conference, and the MAPPS Winter Conference. The award criteria cited many of the firm’s industry accomplishments, including that Woolpert: ❚ ❚ Acquired and processed more than 350,000 square miles of lidar data in support of the U.S. Geological Survey’s 3D Elevation Program, including providing data for several statewide programs. ❚ ❚ Acquires and processes airborne, mobile and terrestrial lidar data for multiple departments of transportation. ❚ ❚ Rapidly acquires and processes lidar data for federal agencies for post-storm emergency response. ❚ ❚ Was contracted by the USGS to evaluate Geiger mode and single photon lidar technologies for 3DEP, leading to the USGS considering these technologies viable. ❚ ❚ Conducted the largest commercial single photon lidar acquisition in North America in 2017. ❚ ❚ Continues to develop automated tools to extract intelligent data from lidar point clouds.
Jeff Lovin, Woolpert senior vice president and director of Government Solutions, accepted the Lidar Leader Award on behalf of the firm. Lovin, who also was inducted as president-elect of ASPRS at Geo Week, thanked ILMF and Lidar Magazine for the honor. “This honor reflects the hard work of many individuals on our team over the last 20 years,” Lovin said. “I am so proud of all of them. However, all of the successes and important milestones we have achieved in the science and application of lidar technology would have not been possible for us to achieve without opportunities created by strategic partners like USGS, JALBTCX, NOAA, NGA, the manufacturers, and many other key stakeholders who worked with us to move this important technology forward over the years and complete some really cool projects.” Woolpert is the fastest growing architecture, engineering and geospatial firm in the country, delivering value to clients in all 50 states and around the world by strategically blending innovative design and engineering excellence with leading-edge technology and geospatial applications. With a dynamic research and development department, Woolpert works with inventive business partners such as Google and Esri; operates a fleet of planes, sensors and unmanned aircraft systems; and continually pushes industry boundaries by working with advanced water technologies, asset management, building information modeling and sustainable design. The firm, which is 95th among ENR’s Top 500 Design Firms, supports a mission to help its clients progress and become more progressive. For more than 100 years and with 28 offices across the U.S., Woolpert serves federal, state and local governments; private and public companies and universities; energy and transportation departments; and the U.S. Armed Forces.
1200 North College Ave. Fayetteville, AR 72703 Chad Clinehens | Publisher cclinehens@zweiggroup.com Richard Massey | Managing Editor rmassey@zweiggroup.com Christina Zweig | Contributing Editor christinaz@zweiggroup.com Sara Parkman | Editor and Designer sparkman@zweiggroup.com Liisa Andreassen | Correspondent landreassen@zweiggroup.com
MARK ZWEIG, from page 1
3)Alphabet soup. Why do some companies have names like Zweig Group or “Schlock- meir, Briggs, and Rosentein,” and then routinely refer to themselves in internal and external communications as ZG or SBC? Even worse is when the initials become the company name. The firm loses much of the goodwill it has built over the years, and it also makes it indistinguishable from all the other alphabet soup names in this business. Use one name and use it everywhere – inside and out – every time. 4)Different names in different places. I see this a lot. “DEF Associates” decides to do a marketing newsletter. But instead of using it to promote “DEF Associates,” it has its own catchy name, like “Site Lines” or “Great Workplaces,” which completely defeats the purpose of doing the newsletter in the first place. It’s akin to a great TV commercial that you can remember, but don’t recall what company or product the commercial was for. 5)Signage that doesn’t match up with the brand/logo. Why do people do this? They should be the same. I’ve seen a million examples of signs on buildings or signs on proj- ects that don’t match up with the brand. Not good! So, tell me – do any of these problems sound like ones you have in your firm? If so, address them! MARK ZWEIG is Zweig Group’s chairman and founder. Contact him at mzweig@zweiggroup.com.
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© Copyright 2019. Zweig Group. All rights reserved.
THE ZWEIG LETTER March 4, 2019, ISSUE 1286
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