3
O P I N I O N
It’s not easy to do, but if you want lifelong clients who are also friends, you have to commit yourself to the long haul. Meaningful connections
C onnecting with people is such an important component in all aspects of our lives. It gives us purpose and reinforces who we are as human beings. Making meaningful connections is hard, because it takes time and commitment. It can’t and doesn’t happen overnight. Whether you are connecting personally or for business, it takes effort and dedication to build those meaningful relationships. There are so many touch points.
Lindsay Young
Think about a friend or spouse. When you first met them, you probably didn’t imagine they’d still be in your life today. It’s taken years to form that relationship and keep it. You probably also don’t remember the key point of when you knew they would be friends for life or when you knew you’d spend the rest of your life married to them. There are probably many memories of that person being there for you in good times and bad. It’s the culmination of these engagements that has created this meaningful relationship. I was talking with one of my best friends, who lives two hours away, about making connections
and fostering friendships. For five years, we lived in the same town, but two years ago we both moved to different cities. Both of us are making connections and developing relationships, but it’s difficult. It has taken both of us a year or two to find those connections that we know will last. We both made the comment that we didn’t think our current circle of friends would make it into the inner core. There wasn’t a specific point in time when, thinking about my closest tribe members, that I can recall thinking, “These people are going to be lifelong friends.” I can say that now, but I
See LINDSAY YOUNG, page 4
THE ZWEIG LETTER September 23, 2019, ISSUE 1313
Made with FlippingBook Annual report