4
ON THE MOVE WESTWOOD APPOINTS NEW VICE PRESIDENTS Westwood Professional Services, Inc. is pleased to announce the appointment of seven new vice presidents for the firm. Clare McDonough, Vice President, Corporate Brand Communications, works with senior leadership and across teams to develop and implement audience engagement strategies, which support brand heritage and drive brand awareness to increase revenue across the business. McDonough and her team have led the firm to receive 10 marketing excellence awards since 2015. McDonough joined Westwood in 2003. Dan Beckmann, P.E., Vice President, Power Delivery, joined Westwood in 2005 and is on the firm’s Board of Directors. He leads the power delivery team in providing quality work for utility clients across the country. Beckmann is a strong proponent for Westwood’s culture across all business units. Joanna Vossen, JD, Vice President, General Counsel, leads Westwood in successfully managing its growing needs related to client service agreements, regulatory compliance and strategically integrating business goals with legal resources. Vossen was also recently elected as chairwoman of Environmental Initiative and was recognized as one of the Twin Cities top Women in Business in 2019 by the Business Journal . Vossen joined Westwood in 2010. Mallory Lindgren, Vice President, Solar and
Storage, is an active advocate for solar and storage advancement, and renewable energy as a whole. She is tireless in monitoring trends in the industry and pursuing strategic growth and new client relationships for the firm. Lindgren joined Westwood in 2007 and was recently elected to the Board of Directors. Randy Pogue, PE, Vice President, Southern Land Region, is highly capable and respected among staff, clients, and peers. He focuses on mentorship, team culture, and client satisfaction to support long-lasting success for all project stakeholders. Pogue joined Westwood through an acquisition of his firm in 2015. He participates in countless professional organizations and has served as an elected official of the city of McKinney, Texas. Rob Copouls, P.E., Vice President, Power Operations, is efficient and effective in managing process improvements, from early coordination with leadership and groups through successful implementation. Copouls enjoys the opportunity to create additional leaders within Westwood to serve clients for years to come. Steve Windingland, P.E., Vice President, Wind, is responsible for Westwood’s largest market and is a vocal advocate of renewable energy. He has led his team through strong organic growth and expansion into new service and geographic regions, consistently
providing clients with quality work and services. On the seven promotions, President/CEO Paul Greenhagen, PS says, “Our new officers represent an exciting step forward in Westwood’s growth strategy. As newly appointed vice presidents, we recognize the importance and magnitude of each person’s role, their contributions to the success of our business, and their strength as leaders going forward. I look forward to engaging each of them on Westwood’s long-term strategies.” Westwood Professional Services, Inc. is a multi-disciplined national surveying and engineering services provider for private development, public infrastructure, wind energy, solar energy, energy storage, and electric transmission projects. Westwood was established in 1972 in Minneapolis, Minnesota and has grown to serve clients across the nation from multiple U.S. offices. Westwood’s Corporate Fact Sheet. In 2019, Westwood received recognition as one of Zweig Group’s Best Firms to Work For. Westwood also won an award for Marketing Excellence, in addition to appearing on Zweig Group’s Hot Firms List. Westwood Professional Services, Inc. is consistently ranked on industry top 25 lists and receives recognition for its involvement on award-winning projects nationwide.
LINDSAY YOUNG, from page 3
situation. He’s just trying to help me and see it from all aspects. Strong connections should do this. They need to communicate the positive and the negative. That’s another way to know if you’ve developed a deep connection with someone. When that person offers advice or constructive criticism, you know they care about you and your future. They want the best for you and want you to think of all the options that are available. My mom was especially good at this. She would listen and ask some questions, never telling me what to do, but by the end of the conversation, I knew what I needed to do, regardless of if it was easy or not. That’s a rare trait in someone, but she was a master at it. Making connections in business is no different, although it’s in a different context. You want your business connections to help your firm but you also need to help their firm. It’s creating that win-win relationship. Again, you probably have similar views of how to run a business and how you treat customers. Find those people, build a relationship with them, and make them lifelong customers – and friends. Business relationships take a large amount of investment, but they are well worth it for you professionally and personally. Make meaningful connections with your clients and create a client – and a friend – for life. LINDSAY YOUNG is president and founder of nu marketing. She can be reached at lindsay@numarketingllc.com.
can’t say there was a specific point in time that something happened. It’s an accumulation: The lunches together, the texts congratulating me on a presentation I gave, or the attendance at a celebration when there were tornados rotating in the sky. It’s the combination of all the little things that makes the big thing. Your clients feel the exact same way about you. “It’s too bad there are so many leaders of AEC firms (and other businesses, for that matter), who just don’t realize what a great tool it is to be honest with people. I’m talking about telling the unvarnished truth to those who want it, need it, and deserve to hear it.” Connecting is hard, because the people have to be your people. You probably have similar views, although not always, and share those opinions with an open mind and open heart. We don’t all agree on everything 100 percent of the time. As a married woman, my husband and I don’t agree on everything. I must keep an open mind when he’s offering constructive criticism or advice about a
© Copyright 2019. Zweig Group. All rights reserved.
THE ZWEIG LETTER September 23, 2019, ISSUE 1313
Made with FlippingBook Annual report