The Next Next Common Sense
Contextual Interpretation places recognized patterns within rel- evant frameworks to determine their significance. It answers questions like: What might this pattern mean for our organization? How does it relate to other developments we’re observing? What historical parallels might inform our understanding? Contextual interpretation requires deep domain knowledge and diverse perspectives. Implication Mapping explores potential consequences of identified patterns across multiple time horizons and organizational domains. It asks: If this pattern continues or accelerates, what might happen? What opportunities or threats might emerge? How might different stakeholders be affected? Effective implication mapping requires both analytical rigor and imaginative speculation. Response Formulation develops potential actions based on inter- preted patterns and mapped implications. It focuses on questions like: How might we adapt to or shape these emerging conditions? What ex- periments could help us test our understanding? What capabilities would we need to develop? Response formulation bridges intelligence gathering and strategic action. Organizations that excel at sense-making don’t treat these activities as sequential steps but as continuous, interconnected processes. Their in- telligence systems simultaneously gather information, recognize patterns, interpret contexts, map implications, and formulate responses—creating dynamic learning loops rather than linear information flows. TA phper Do ai cvhe ressi ttyo ICmo pg ne ri taitvi ev eD: Si vterrusci ttyu r e d Perhaps the most underappreciated aspect of effective intelligence gathering is the crucial role of diversity. In complex environments, ho- mogeneous intelligence systems inevitably develop blind spots—areas of emerging significance that remain invisible because they fall outside established attention patterns.
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