“Nobu is an iconic brand associated with celebrity, exclusivity and luxury.”
The ultra-high net worth customer visits Las Vegas for many reasons – to take and enjoy risk at the gaming tables, to have unforgettable meals at the dining table, to luxuriate at some of the world’s leading spas, to be entertained in matchless venues, and to do it all with the exclusivity and access they desire. That carries into how they want to lodge, and the Nobu Hotel offers this sanctuary within the perpetual energy of Las Vegas. While the Nobu Hotel provides an elevated experience within Caesars Palace, it is important to recall Jay Sarno’s original vision for the casino. The notably not-apostro- phized “Caesars” is intentional – Sarno wanted to build a place where everyone felt like “a Caesar” – it’s the leisure place of the everyman, a “Palace” for all “Caesars.” The range of offerings in an iconic Las Vegas setting speaks to the longevity of Caesars Palace. Since opening in the
1960s, it has developed a storied history from hosting Evel Knievel’s famous fountain jump in 1967 to providing the setting for the popular 2009 film, “The Hangover.” The property has continued to grow over the years, including additional hotel towers, and Caesars has expanded its gaming and entertainment offerings. Since the COVID-19 pandemic, the Caesars operating team notes it has invested $1 billion into Caesars Palace, transforming the main lobby and, most recently, adding a brand-new high limit room that has performed exceptionally well. Caesars also announced plans to break ground on a new day club concept in partnership with the Tao Group that will activate underutilized Strip-frontage space that currently serves as a parking lot. As the property approaches its 60th anniversary, we believe Caesars Palace has even better years to come.
26
VICI LAS VEGAS
Made with FlippingBook - Online catalogs