Make a Positive Impact
3 Strategies for Genuine Community Involvement
in the parade shows that you’re part of the community, and when you top it all off by tossing candy to the kids, you’ll really make an impact. WORK WITH LOCAL SCHOOLS Your company could donate school supplies or even sponsor a program. Art and music programs are often the first to suffer from budget cuts, so support from a local business could make a huge difference. Donate art supplies to the classroom, sponsor high school theater productions, or offer scholarships to help young musicians pay for new instruments. Keep the arts alive by helping the kids in your community do what they love. These suggestions require time and resources to pull off, but making the effort can transform your company from just another business in a sea of many to a pillar in your community.
Even if most of your clients are located in other parts of the globe, the place your business calls home is a huge part of your identity. When a company makes a point to get involved locally, it’s doing more than making new connections and getting its brand out there — it’s also making a positive impact on the place it calls home. Most companies experience a slowdown in the summer. Here are some strategies to take advantage of that lull and create a plan for your business to get involved in the community and be a good neighbor. SUPPORT A LOCAL CHARITY Every town boasts its share of charities and nonprofits looking to make a
difference. Find a cause you believe in, then help out. This could mean donating a portion of your revenue to a local women’s shelter, volunteering as a company at the soup kitchen, or sponsoring a gala that raises money for a children’s hospital. Supporting charities demonstrates your values and attracts the kinds of customers who share them. JOIN A PARADE This sounds unconventional, but sometimes it pays to think outside the box. Most towns put on a Fourth of July parade in the summer, so why not join in? Building a float could be a great team-building exercise, and a lot of people will turn up and see your mobile advertisement in the parade. Being
Meet Andrew French Office Manager and Expert Plate Spinner
Andrew French has been with St. Mary’s All-Clean! for two years. For most of his tenure, he served as an on-site estimator, but he moved to the role of office manager a few months ago. “I am loving my new role,” Andrew says. “It’s a new set of challenges, and I’m learning how to get better every
Andrew also gives credit to All-Clean! for making the transition smooth for the folks at St. Mary’s. “I’ve been through transitions like these before,” he notes, “and this one has definitely been the smoothest. There are always going to be hurdles to overcome, but we are collaborating to build the best organization we can. It’s something I’m proud to be a part of.” When he’s not working, you’ll most likely find Andrew enjoying the great outdoors. He’s an avid hunter and fisherman, as well as a mountain biker. He lives roughly 100 yards from the Lacamas Park trails, so it’s not hard for him to pedal off at a moment’s notice. “I open my garage and go,” he says. We are proud to work with Andrew French, who’s just as comfortable in the office as he is on the trails. Congratulations on your new role, Andrew, and thank you for all you do.
day.” One of the things Andrew most appreciates about being office manager is the variety it offers him. “I have to be a jack of all trades working behind the scenes. I do ‘schedule Tetris’ to make sure our workflow makes sense. I talk with customers to make sure their needs are being met. I’m also something of a pseudo-operations manager, ensuring that the tech teams have the equipment they need to get their jobs done for the day. If I had to describe my job succinctly, I’d say I take care of all the little stuff, so our teams can focus on what matters: providing excellent service to our wonderful customers.”
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