Sale of a Salesforce Consultancy FE International conducted an extensive process, resulting in successful bids from private equity-backed strategic acquirers
Company Overview:
Sold to
Cloud Orca is an award-winning CRM consultancy which specializes in the implementation and management of Salesforce products and other support packages. The Company implements projects and designs custom solutions for their clients across the Salesforce ecosystem, including digital transformation, cloud integration, migration, automation, and more. FE International holds an unparalleled position in the Salesforce ecosystem with dozens of transaction completed in the space. The firm was able was able to increase the final offer by conveying lucrative cross selling opportunities and operational synergies.
B2B Salesforce Consultancy / Agency
Key Value Drivers:
Buyer Interest:
Process Results:
• 73% revenue CAGR over 2019 – 2022 • 37% adjusted EBITDA margin over the LTM • Wide Salesforce expertise across financial services, high-tech, and healthcare industries • Global client base of enterprise customers • Average contract value of $33K
• 675 buyers contacted with the majority of outreach focused on strategic acquirers
• Received 3 competitive offers for the business from PE backed strategics. • Offers received exceeded sellers’ expectations, achieving a highly competitive multiple and favorable deal terms.
22
Made with FlippingBook. PDF to flipbook with ease