Realty One Group - September 2018

September 2018

2058 E. Franklin Rd. Ste. 100, Meridian, ID 83642 • www.rogprofessionals.com • 208-375-3750

HOW ONE FACEBOOK POST TURNED INTO A BUSINESS

The Story Behind My Side Hustle: Claire Court Designs

When I started Claire Court Designs in 2014, I had no real intention of making it into something big. As a matter of fact, I never intended Claire Court Designs to exist. When my husband and I moved into our home, we had a desperate need for wall art. It may sound silly, but there’s something comforting about walking in the door to a well-decorated home. There’s a sense of harmony when everything in your house flows together. For me, I think that warmth increases when the decor is personal. But when we started this venture, it wasn’t because we wanted something intimate. We just needed something on the walls and didn’t want to invest a ton of money into something generic.

I think the pieces are so desirable because they aren’t something generic you can get off the shelf at a big-box store. We apply ourselves to creating something special and meaningful. For example, for one of my clients, we recreated the handwriting of a family member to transfer their words onto wood and create an heirloom. I then painted it and made sure every detail was exactly as if the person had done it themselves. You can’t get that at Hobby Lobby. I love working this as a part-time venture, but it would all be for naught without the love and support of my husband. He’s the one part I need to make this business work. I think a side business like this can often create a strain on

“Our company is an extension of our marriage.”

My husband built a frame for our first piece, and I

those who do it, but it has drawn my husband and me closer together. Our company is an extension of our marriage. We’re a team when we’re raising kids. We’re a team when we run our home. And we’re a team when we operate this business. Our marriage wouldn’t work if we weren’t mutually invested, and neither would Claire Court Designs. Luckily for me, I have a man of integrity and passionate support standing right by me as we try to make something meaningful for people. The opportunities this business has opened for our family are nothing short of incredible; it helps us both artistically and financially. It has allowed a single-income family to pay for ballet lessons and volleyball camps, and we even took a much-needed trip to Disneyland. If you’re interested in starting your own side venture, I’d like to leave you with a parting tip. Strive to be genuinely unique and creative in what you do. Don’t crumble under pressure to copy what else is out there. Go with your strengths, and you’ll find success and joy in what you do. It worked for me, and I hope it works for you.

painted it. After our project was complete, I proudly posted it on Facebook. What happened next was an

outpouring of support I still find overwhelming to this day. My friends started asking me if I could make them art for their homes. The requests kept coming, so I decided to turn my new hobby into a business. We got a business license, and my husband and I each spent our free time doing our own parts of the projects. I’m the artist, and he’s the builder.

– Nellie Coleman

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