Packaging Reality (Cont’d from Page 1)
dropped to 20 percent from the previous 34 per- cent, while concerns surrounding packaging mate- rials and transportation also mellowed. Meanwhile, e-commerce orders rose for 60 percent of respon- dents. Despite this challenging environment, 77 percent claimed their organizations moved closer to sustainability goals. In 2022, packaging and label decision-makers began to see some supply chain and market con- ditions stabilize. In addition to easing concerns around product, packaging materials and transpor- tation, there were other signs of improvement in market dynamics. Concerns settled around staffing challenges, demands on capacity and speed to mar- ket compared to last year’s study. However, supply chain conditions — compound- ed by other market pressures — still presented challenges. Down slightly from 2022 figures, the vast majority (87 percent) still reported that disrup- tions to the global supply chain caused their or- ganization to change how they source packaging and/or labels. Of those, 72 percent were forced to make changes to packaging selections over the past year. Specific to packaging, nearly three-fourths made selections to minimize cost and 60 percent altered designs for efficiency and cost reductions in
transportation. Faced with continued supply chain hurdles, more respondents planned ahead by either 1-2 months or 3-6 months while fewer are planning just weeks in advance compared to 2022 figures. The number of respondents seeing increased e-commerce orders was up slightly from last year’s report. Of the 60 percent of decision-makers citing an increase in e-commerce orders over the past year, the proportion who saw an increase in packaging needs (92 percent) remained consistent year-over- year. Additionally, 86 percent reported an increase in labeling needs.
(Cont’d on Page 7)
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July 31, 2023 3
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